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Are you doing as much as you can to help your customer to buy?

by Glenda Shawley | 21, Apr 2018 | Business communication, Business start-up, Small business advice, Small Business Marketing

Do you really understand how your customer reaches a buying decision? Have you considered that their route to a decision might vary according to circumstance? What do you do if the heating suddenly stops working on a freezing cold day? Almost certainly you’ll ring a...

How does your customer reach a buying decision?

by Glenda Shawley | 17, Apr 2018 | Business start-up, Small business advice, Small Business Marketing

What motivates your ideal customer to buy? Who do they consult and at what stage of the buying decision? How long does it take them from thinking about the purchase to sealing the deal? These are just some of the things we’ll be thinking about on my FREE 5 day...

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